The podcast La Impostura, which opens up real companies to see how they make money and which decisions keep them going, devoted an episode to BENDIS. The interview is with Ismael Ben, founder of the company. It is in Spanish.
What the episode covers
The origin of the project: where the idea came from, what the problem was in the Spanish scenting market and how you build a company like this without a large structure behind you.
Also the less eye-catching part: importing directly, deciding what price to charge and why publish it on the website instead of hiding it behind a quote.
What BENDIS does
- Professional aroma diffusers using cold air nebulisation, with no heat and no water.
- Fragrances formulated and made in Spain.
- Scenting fee from €29.90 + VAT a month, diffuser and monthly fragrance included.
- More than 300 scented spaces in Spain, with service in Spain and Portugal.
The rates, without asking for a quote
If you are coming from the episode and you want the numbers, they are published: the price index of professional scenting in Spain compares the market, and the terms are in scenting for businesses.
